Moses Ceraman Advisory

Moses Ceraman AdvisoryMoses Ceraman AdvisoryMoses Ceraman Advisory

Moses Ceraman Advisory

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    • Approach
      • Our Approach
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  • Approach
    • Our Approach
    • Advisory Services
  • About Moses Craman
  • Contact Us

ABOUT MOSES CERAMAN

Executive Advisor. Business Leader. Strategist.


I am a business advisor, strategist and former corporate executive with more than 30 years of experience across consulting, consumer goods, consumer health, manufacturing and innovation-led organisations.


Throughout my career I have worked with businesses ranging from entrepreneurial ventures to some of the world's most recognised consumer brands.


My focus is helping organisations achieve sustainable growth through clear strategy, disciplined execution and sound commercial decision-making.

Professional Journey

My career has spanned consulting, finance, strategy, innovation and executive leadership.

I began my professional journey in consulting with EY before progressing through senior leadership roles across several multinational organisations including Mars Incorporated, Dilmah Tea and Swisse Wellness (H&H Group).

These experiences provided exposure to diverse industries, international markets and complex business environments.

Executive Experience

Over the course of my career I have held leadership positions responsible for:


  • Corporate Strategy
  • Business Transformation
  • Innovation & Portfolio Management
  • Commercial Finance
  • Growth Planning
  • International Market Development
  • Governance & Risk Management



Governance & Board Experience

In addition to executive leadership, I have served on a number of corporate and community boards. 


These experiences have strengthened my understanding of governance, stakeholder management, risk oversight and strategic decision-making.


I believe effective governance is a critical enabler of long-term organisational success.

Cross-Functional Leadership

I have led cross-functional teams across multiple countries and contributed to significant business growth, portfolio optimisation and capability-building initiatives. 

Teams - Collaboration - Outcomes

I have led cross-functional teams across multiple countries and contributed to significant business growth, portfolio optimisation and capability-building initiatives. 

My Philosophy

The best strategies are not the most complex.


They are the ones that can be clearly understood, effectively executed and consistently measured.


My approach combines analytical rigour with practical implementation, ensuring recommendations translate into tangible business outcomes.

Qualifications & Credentials

  • MBA (Marketing)
  • Post Graduate Diploma in Finance
  • Fellow, Governance Institute of Australia (FGIA)
  • Fellow, Chartered Governance Institute UK (FCG)
  • Graduate, Australian Institute of Company Directors Programs
  • Various Executive Leadership Programs across Strategy, Innovation and Governance.

Selected Career Highlights

  • Former EY Consultant 
  • Former Mars APAC Strategy & Finance Leader 
  • Former Global Head of Innovation & Portfolio Management, Swisse Wellness 
  • 30+ Years Leadership Experience 
  • Fellow Governance Institute of Australia 
  • Board Director & Advisor

Moses Ceraman Advisory

Strategic Advisory | Growth Strategy | Commercial Excellence | Innovation & Portfolio Management

Melbourne, Victoria, Australia

Copyright © 2026 SRASC Consulting Pty Ltd 

Email: moses.ceraman@srascconsulting.com.au

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